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Cartier Les Epures de Parfum Collection

July 15, 2020
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The Les Épures Collection captures the pure and simple truth of a unique sensation. Muguet, Kinkan, Magnolia, three fragrances, three olfactory X-rays whose spontaneous radiance and freshness are delivered, unadorned, by Mathilde Laurent.

 

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The purity of raw olfactory pleasures, which Mathilde Laurent captures with a sense of life and spontaneous freshness. A collection aimed at men and women who are searching for an olfactory beauty that is simple rather than sophisticated.

 

A Pur Muguet, a Pur Kinkan, a Pur Magnolia: three ultra-realistic, striking and vibrant olfactory pieces. With Les Épures de Parfum, Cartier is celebrating the original resonance and beauty of living nature. A creative challenge which involves giving the illusion of nature “bottled” in an instant.

 

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Think of perfume as living high jewellery, and this is how the Cartier perfumer, Mathilde Laurent, has created the first trio of Les Épures de Parfum, as three pieces of irresistible jewellery.

 

Mathilde Laurent puts natural ingredients and those originating from research on equal footing to reproduce the emotions of nature as truthfully as possible. She perceives perfume as an art. Her creations set themselves free from trends and fashions creating the olfactory equivalent of the unique Cartier style and elegance.

 

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