The idea for our store was conceived through our own experiences as mothers. We could not really find a store that was modern, friendly and comfortable, yet offers a range of unique, high quality and most importantly affordable products. We've selected our products very carefully to provide you with the best selection of baby and childrens products. Our product selection is based on our slogan of healthy.happy.baby. We carefully select products based on their quality, safety, educational, and attractiveness to a child. Most importantly we also assess whether these products are affordable and offer good value for money. We've done the work for you so you can focus on whats most important“ your child. Our store carries a great range of amazing, hard to get, good value products from all over the world, as well as all the usual baby necessities. We hope that you and your little ones will enjoy our store as much as we do!