Itacho means Chief Chef in Japanese. Itacho is the title given to the person with the most sublime position in a Japanese restaurant. Itacho creates food with precious food ingredients to each and everyone of his guests. With the same believe, Itacho Sushi only uses seasonal fresh fish and first class ingredients, with which chefs will instantly prepare handmade fresh sushi when guests order. With so much to offer, Itacho Sushi, since opening its first outlet in Hong Kong till its current 24 outlets, has attracted long queues outside its doors everyday.