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La Prairie

Platinum Rare Cellular Life-Lotion - Catalogue|Video
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29 March 2019 - 1st Edition, Vol. 1, 8 pages
La Prairie - Platinum Rare Cellular Life-Lotion

Haute-couture, haute-horlogerie, haute-joaillerie – those métiers that elevate craftsmanship to a high art – exist in a world apart, one which revolves around the stellar constellation of daring creativity, masterful savoir-faire, the most exquisite materials and an exclusive encounter with the extraordinary.

 

VIDEO

About La Prairie

Issued YEARLY

What if the quest to recapture time was not only about adding years to life, but adding life to years?

On the pristine shores of Switzerland’s Lac Leman, Clinique La Prairie was founded with a single purpose: to offer a path to rejuvenation. Dr Paul Niehans, a brilliant graduate from Zurich University, was convinced that science was the key to unlocking the secrets of eternal youth. After years of research, he made a breakthrough in 1931 at the clinic, developing cellular therapy – with astonishing results.

His approach was as audacious as it was effective. Word began to discreetly spread among the elite echelons of society, drawing artists, royalty and world leaders to the bespoke clinic, which soon became a sanctuary of rejuvenation — a place where time stood still.