DeFRED Jewellers - Palais Renaissance

The story of DeFRED began with Fred Ho Chi Kwong, an artistic Hong Kong boy, born into a family already steeped in the jewellery trade. At 12, while many boys his age were plotting ways to skip school, Fred had a veritable "go free" card when his father pulled him out of school. It wasn't that Fred was languishing in class; in fact, the creatively-inclined young man had already demonstrated his artistic ability with the numerous art prizes he won at school. Sensing an artist in the making, Ho Senior decided to waste no time and installed Fred right into the trade, training him as a designer within the family's jewellery factory in Hong Kong. By the time Fred turned 18, the family patriarch decided that formal training was in order and Fred was sent to New York to further his design education.